The Gut Punch

In this episode, things finally move: after weeks of silence, the business owners get back to me with answers to my long list of questions. I get real insight straight from the source—everything from which genres sell best to how their hours actually impact foot traffic.

But then comes the gut punch.
What I’m calling “The Hidden Dealbreaker.”

After all this time, I learn the business is not being sold with their online sales platform—information that was never disclosed upfront. It’s a major shift in the deal, and it forces me to reconsider what I’m actually trying to buy… and whether the purchase even makes sense anymore.

I also reference their P&L (profit and loss statement) several times, and you’ll hear bleeps throughout the episode—these are intentional, to protect confidentiality around the business’s proprietary financial information.

🐦‍🔥 Follow along as The Phoenix Used Bookshop continues to take shape—subscribe to A Bookshop of My Own and get updates at phoenixusedbookshop.com